The Gram Game
Grow your flower business
designed for florists
Dreaming of growing your flower business?
Learn how to master Instagram so you can work with your dream clients, create work you love and have a fully booked calendar!
I know what it feels like to be stuck in the same spot, feeling uncertain if you can bring this dream into reality.
The Gram Game will teach you everything you need to know from creating a cohesive brand and building confidence, to creating effective content that lands your ideal clients & so much more
Does any of this sound familiar to you?
Sick of price shoppers and hagglers
Dreaming of more bookings but not sure how to get them
Wishing you could have the confidence to show up online
Confused how to write captions or create a reel
Frustrated because you're in the same spot but don't know why
That used to be me. Until i learnt all about social media marketing!
This is for you if:
You're ready to take action and up-level your Instagram
You're SO excited to build your dream flower business
You can't wait to work with your dream clients
You're dreaming of more bookings and juicy budgets
Here's what you'll learn
The Gram Game
How Instagram works
It's a marketing tool
Your ideal client
Attracting your ideal client
Landing bigger budgets
A cohesive brand
An effective caption
Across all content
Types of content
It's not about perfection
Optimising your bio
Social, social media
4 similar posts
Feeding it into everyday life
Taking photos for Instagram
Talking to the camera
Treat it like your shopfront
The marketing funnel
See Instagram as an opportunity for more clients, more money and GROWTH in the business
I've been where you are right now!
I used to see all of these 'big' florists, getting huge budgets, dreamy brides and a whole lot of engagement on Instagram.
I used to always think i needed more experience, more photoshoots, more money, a Pinterest-worthy studio, a perfect face, a van and a team to be able to land the weddings they were.
I was completely wrong!
I was working in hospitality jobs, i was unhappy and just praying that one day i could call this my full-time job.
Through lockdown we didn't have any weddings and didn't have a whole lot up our sleeves from past weddings. This is when i turned all of my energy towards learning about social media marketing and all things Instagram.
I just started trying everything. It was tunnel vision: GROW THIS BUSINESS
I started learning about how to write an effective caption (not just a cute emoji). I learnt how reels work and what's trending. I put my ideal client front of mind and stopped fearing judgement from other people.
I took BIG action and have built my flower business to what it is today. I'm so proud of it and the work i put in to make it happen.
Praying, wishing, dreaming, hoping that clients will just land in your lap is a waste of time. You have to get out there and put in the work to turn your dreams into a reality.
That's why i created The Gram Game. To share my knowledge and experience so that if you're in the same spot i was a year ago, you have a resource to learn from.
I'm cheering you on from the sidelines!
FAQ - The Gram Game
I'm new in business. Will this be beneficial?
Not beneficial... crucial!
Learn from my mistakes. Skip past the imposter syndrome and the 'i'm not good enough' and jump straight into dreamy brides, juicy budgets and confidence on social media!
What's the layout of The Gram Game?
The Gram Game is a 50-page PDF ebook. Once purchased you will download through the links available and save to your computer. It is self-paced and yours forever!
I'm from another country. Is it applicable to me?
Instagram is a part of business no matter where you are in the world. Harness the power of it and start building the business you're dreaming of.
Will it apply to retail floristry?
It sure will! These learnings can be applied to any florist (or most businesses to be honest).
This isn't about flowers, it's about serving your ideal customers and growing this business!